Below
you will find all of the technical information you will need in
order to submit your own digital art to us. If you have any questions
at all please e-mail
or call us at 626.579.2582
Introduction
In order for your
project to go smoothly, please read the following instructions.
Please review this
section carefully. Files not explicitly matching the specifications
may cause your order to be delayed and additional charges to be
added to your invoice. Due to tight turnaround times and low margin
for error, we reserve the right to refuse orders with files that
do not meet our basic criteria. Customers employing the services
of third party designers should be sure these file submission
specifications are understood and followed. Please make backup
copies of your files and keep a hard copy for reference. Emboss
Graphic & Advertising does not accept responsibility for file
archiving (although we do it!).
NOTE: All
cards have 'Emboss Graphic & Advertising 626.579.2582
printed on the back in very small type (5 point). If you do not
want this on your card you need to submit this request in writing
before you get your proof. Fax this request to 626.579.2373.
For postcard, please
be aware of the local post office requirements, size of label,
and type of postage being used when designing your card to avoid
any surprises when time to mail.

For postcard only
Emboss
Graphic & Advertising
is happy to accept work over the Internet. However if your job
is more than several megabytes, you may be better off sending
a disk or CD to avoid long upload and download times.
Emboss Graphic &
Advertising will accept your art (Submitting Material) or we will
design your card for you. Design is billed at $75 per hour and
usually takes from 4 hours and up (Design Services).
Payment Information: All
black and white printing work, as well as our color printing work
postcards, requires full payment in advance.
Design
requires a deposit of 50%, with the balance due upon proof approval
before printing. Every
order is paid in full in advance before we can begin work on your
job. No refunds for any reason - reprinting or house credit towards
future orders only. Work will not be done on your order until
your order is paid in full. Printing must be paid in full when
the order is placed. We accept checks and money order only and
please mail to 2646 Durfee Ave #123, El Monte, CA 91732
Time Table:
First, we need to reserve your spot on the run. You do this
by faxing us your order form with payment. Next, provide your
artwork in digital format per our specifications. Once you receive
a proof of the front and back and sign off on it, you'll have
your cards within 2 weeks.
Shipping
and Handling: will
be additional depending the postage and service to your area.
Media
Formats: We
accept output transparencies, digital files, 100mb
Zip Disk, 1Gig Jaz, CD
Rom from almost any Macintosh and PC-based program. Please note
that scanned images should be submitted in CMYK format.
-
Scans
should have a minimum of 350 pixels per inch at their intended
reproduction size.
-
E-mail
artwork to art department: simon@emboss.net NOTE: Put your
company name in the subject line of the e-mail please.
-
Soon
you will be able to use our FTP site to submit your art
Emboss Graphic &
Advertising cannot be responsible for lost, damaged, corrupted
or incompatible disks. Include only the files needed to produce
your job. Please label all disks.
Layout
Specifications
-
All
files are placed in QuarkXpress 4.1 or less (preferred)
-
If
you do not have Quark and want to submit art as a tif or eps
there may be an additional art charge.
-
For
postcard, put both front and back of card in same file - with
page 1 as the front and page 2 as the back.
-
Name
your file the same as your Company Name.
-
All
support files and fonts must be included on disk.
-
All
colors must be converted to CMYK format. Back will always
be black (unless otherwise worked out with your sales rep).
-
Do
not stylize fonts in the layout program. Use the actual version
of the font you want (i.e bold, italic, etc.)
-
Group
all items and save the file at 100%.
-
Keep
all art and type boxes within the size of your card.
-
Do
not use crop marks.
-
Make
sure all pictures are updated and in the correct file.
-
All
cards should be submitted in horizontal format even if the
design is vertical.
-
Make
your document size match the final dimension.
-
We
recommend that you keep art type or critical design inch from
the edge in case there is 'blade shift' during cutting. (safety).
This will prevent unsightly 'cutter blade draw' (which is
unavoidable.) We strongly suggest you do not use a border
around your image, as we cannot guarantee 'straightness' and
'evenness'. We are not responsible for type or art that is
cut off if these guidelines are not followed.
PHOTOSHOP FILES
Native Photoshop files are not acceptable. Save as a Tiff or EPS
and drop into Quark.
-
Support
files created in Photoshop must be submitted in TIFF or EPS
format only, without LZW or JPG compression.
-
Keep
images at 100% and 300 dpi.
-
Files
should always be converted to CMYK, as RGB files will not
print correctly. We are not responsible for shifts in color
from RGB to CMYK.
-
Scale,
rotate, crop, etc. all picture files within the native program
before importing into your layout program.
-
Avoid
complicated clipping paths, as this can lead to output problems.
-
Be
sure to include 1/8" bleed/safety in your Photoshop file (if
applicable).
ILLUSTRATOR AND
FREEHAND FILES
Native Illustrator, Freehand, and Corel files are not acceptable.
Save as an EPS and drop into your Quark file.
-
Convert
all fonts to 'outline' or 'curves' and save as an EPS file
- do not leave fonts embedded in these files.
-
Always
include the original files for all placed art, matching the
specifications shown here for that file type.
-
Avoid
complicated clipping paths, as this can lead to output problems.
-
Be
sure to include 1/8"bleed/safety in your files (if applicable).
FONTS
-
PostScript
fonts are preferred. Fonts such as True Type, Multiple Master,
etc. may not transfer properly in gang-run format to the image
setter.
-
All
screen and printer fonts must be included on your disk with
your order.
-
Do
not put all fonts in one suitcase.
We are not responsible
for files output from documents with missing fonts.
IF you are FURNISHING FILM
Film should be: 175 line screen, right reading, emulsion down
negatives. A matchprint of the project must be provided and there
will be an additional $20 stripping charge.
PC FILES: